Insights and Stories from Sapa and the Northern Borderbelt provinces of Vietnam.

Illustration of four women harvesting rice in a lush green field with hills and a wooden house in the background, alongside large text reading "Insights and Stories from Sapa."
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

Red Dao shamanic ritual in Sa Pa, northern Vietnam 

The Cấp Sắc ceremony is the most significant rite of passage among the Red Dao people of northern Vietnam. Held once in a lifetime, this elaborate shamanic ritual marks an individual's transition into full spiritual and social adulthood. Through sacred chants, ancestral invocations, ritual music, and community participation, Cấp Sắc formally connects participants to the Dao spiritual hierarchy and remains a defining expression of Red Dao identity today.

Read More
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

Bun Vốc Nặm - The Living Water Festival of the Lao People

In the mountain valleys of Lai Châu, where streams shape both land and life, the Lao people gather each spring to celebrate Bun Vốc Nặm. This water festival is a joyful expression of renewal, gratitude, and connection, where laughter, ritual, and shared meals bind communities across generations.

Read More
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

Roóng Poọc Festival and the End of Tet

Held in the mountain village of Tả Van in Sapa, the Roóng Poọc Festival marks the end of Tet and the beginning of a new farming year. Through sacred rituals, traditional games, and communal celebration, the Giáy and Hmong communities honour nature, fertility, and the renewal of village life.

Read More
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

Pu Tong: The Sacred Fire Dancing Festival of the Red Dao in Sapa

Each Lunar New Year, the Red Dao community in Sapa gathers for Pu Tong, a sacred fire dancing ritual where participants walk barefoot over glowing embers.  More than a spectacle, it is a spiritual ceremony of protection, strength and renewal rooted deeply in ancestral belief.

Read More
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

Black Hmong New Year in Sapa: Ritual, Renewal and Indigo Identity

In the mountains around Sapa, the Black Hmong New Year renews both spirit and community. Through shamanic soul-calling rites, offerings, pav tuav, rice wine, festivals and indigo hemp clothing, the celebration binds people to land, ancestors and one another.

Read More
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

The Wisdom Keepers of ETHOS

The elders of Sapa hold stories that reach far beyond the trekking trails. Their knowledge shapes how we travel, learn and connect in the mountains.

Read More
ETHOS - Spirit of the Comminuty ETHOS - Spirit of the Comminuty

Heritage Shorts: Documenting Vietnam’s Living Traditions

Heritage Shorts is a new documentary series celebrating the living traditions of Vietnam’s ethnic minority communities. From weaving and farming to music, shamanism, and craftsmanship, these short films capture stories of resilience and creativity passed down through generations.

Read More